Let's begin with, SEO (search engine optimisation) as an ongoing service has been largely dead since 2011.
It is a myth sold by out-of-date search consultants that there is still an active service described as SEO.
The ONLY seo that can be achieved in 2017 is to manage the optimisation of a web page in terms of it's keywords and indexability.
Suggesting that other external factors can be achieved is pure fantasy.
Exploding the Myths
- Page 1 promise using SEO = bullshit. This can be achieved is through Google Adwords (advertising) which is not SEO.
- Domain names have no bearing on the search results ranking
- Jam packing keywords into a page will get it a higher ranking.. cough splutter <bullcrap>
- Any promise of higher rankings other than by securing backlinks and on page optimisation